George Hofheimer – “Getting Real About Credit Union Differentiation”

We all talk about the credit union difference, but what does this mean? More importantly what should it mean? Briefly tapping into research on this topic, we’ll discuss models and ideas to further the idea of credit union differentiation.

George Hofheimer is the chief research officer for the Filene Research Institute, where he oversees a large pipeline of economic, behavioral, and policy research related to the consumer finance industry. George has authored numerous papers on consumer finance topics, and is a frequent presenter at national and international trade events on executive development, technology, governance, and strategic planning topics.

Things to check out beforehand:

WHAT IS THE GAC?

CUNA's Governmental Affairs Conference is one of the largest conferences in the credit union industry.

Each year, hundreds of some of the brightest and most influential minds in our industry descend on Washington DC to network with peers, hear from key legislative and political leaders, and experience a variety of sessions on credit unions' hot issues.

"CRASH?"

Yup. Crash. The idea began as a subversive conference for credit union professionals under 30 around the proper conference, including Crash Sessions lead by industry thought leaders and boatloads of networking opportunities.

Since then, CUNA's Center for Professional Development has also opened up opportunities for our group to attend the full conference through a scholarship application program.

Meaning we've essentially become two events for the price of none.

HOW DO I SIGN UP?

If you're ready to go, click here to reserve your spot OR add your name to the waiting list, as the case may be.

If you're not sure yet, check out the rough agenda, session facilitators, or drop Brent a line to learn more.

For even more fun, check out George Hofheimer's "7 Reasons to Crash."